Information architecture (IA) is about creating a logical navigation structure that helps users find what they’re looking for without getting confused or frustrated.
Information architecture is not about drawing boxes and arrows. It’s about understanding how people think, work, and navigate through information.”
The information architecture of a website or application refers to the actual content and how it is organized. The ultimate purpose of information architecture testing is to increase content findability and help users find what they are looking for on the website or app
Effectively structuring and presenting content to users in a way that is relevant to their context and needs.
It establish logical content hierarchies for user-friendly navigation and understanding.
It suggests that a user of a website should be able to find any information with no more than three mouse clicks.
A sitemap is a visual representation of a website's pages, providing an overview of its content.
Meeting stakeholders, asking questions, conducting interviews, and prioritizing their input are vital in uncovering business goals.
User research - observing and interviewing users to uncover their needs, goals, behaviours, and information-seeking patterns
User-centric analysis aligns content with audience needs, preferences, goals, enhancing engagement and satisfaction.
Create a user-friendly IA, test through card sorting and testing, gather feedback, and refine that meets user needs and goals.
Plan, design, iterate based on user feedback. Navigation aids user movement and goal achievement in the IA.
Process of organizing, structuring, and labeling content in a way that makes it easy for users to find and understand and an important part of user experience design and helps to ensure that users can easily find the information they need.
Organization systems, Labelling systems, Navigation systems, Searching systems
It describes how the site is organized, how information relates to each other, and how users can progress through the site toward desired goals.
Card Sorting, User Research, Content Inventory and Audit, Tree Testing, Prototyping and Wire-framing and Usability Testing
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